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MKT 440 Sales Management

The organization, planning, operation and control of the business-to- business sales force from the perspective of the sales manager. Prerequisites: MKT 300 or 304 or BCA 265QR; MKT 340; 86 Hours; Admission to the BSBA Degree; if not earning a BSBA Degree, course listed on a declared major or minor.

Credits

3(3-0)

Course Syllabus