400
Advanced techniques of multimedia graphics, digital publishing, and visual design for media industries including advertising, journalism and public relations. Prerequisite:
JRN 302.
Credits
3(3-0)
Prerequisites
JRN 302
Corequisites
None.
Principles and case studies. Prerequisites:
JRN 101 or 102; junior standing.
Credits
3(3-0)
Prerequisites
JRN 101 or JRN 102; junior standing
Corequisites
None.
Individual study under faculty direction. Prerequisite: senior standing.
Credits
1-3(Spec)
Prerequisites
senior standing
Corequisites
None.
Critical examination and reporting of sports events. Writing Intensive. Prerequisite: JRN 202.
Credits
3(3-0)
Prerequisites
JRN 202
Corequisites
None.
Use of camera in a controlled environment, studio lighting and basic studio operation. Prerequisite:
JRN 220.
Credits
3(3-0)
Prerequisites
JRN 220
Corequisites
None.
Use and production of color transparencies, prints; basic considerations of media use. Prerequisites:
JRN 220,
JRN 320.
Credits
3(3-0)
Prerequisites
JRN 220, JRN 320
Corequisites
None.
Extensive use of the multiple-picture project to develop skills in visual storytelling, caption writing, and ethics. Digital SLR camera and external hard drive required. Prerequisites:
JRN 220, 320.
Credits
3(3-0)
Prerequisites
JRN 220, JRN 320
Corequisites
None.
Online storytelling for the photojournalist. Multimedia production combining still photography, audio, and video with the intended purpose of publishing on the Web. Prerequisites:
JRN 220; 56 credits completed.
Credits
3(3-0)
Prerequisites
JRN 220; 56 credits completed
Corequisites
None.
Experience in writing and marketing newspaper features and magazine articles. Submission of manuscripts for publication is required of each student in the course. Writing Intensive. Prerequisites: JRN 202, 203.
Credits
3(3-0)
Prerequisites
JRN 202, JRN 203
Corequisites
None.
Advanced techniques of digital journalism production using current media tools and software. Prerequisites: JRN 202, 340 with a C or better in each course. Recommended: JRN 203, 220.
Credits
3(3-0)
Prerequisites
JRN 202, JRN 340 with a C or better in each course
Corequisites
None.
An introduction to data journalism that involves the investigating and reporting of news by prospecting for, analyzing, graphing, and mapping data from online databases. Prerequisites: JRN 202, 203.
Credits
3(3-0)
Prerequisites
JRN 202, JRN 203
Corequisites
None.
Advanced principles and techniques of online multimedia news and feature packages including writing and reporting, text, photos, interactive graphics, audio, video, other forms of multimedia. Prerequisites:
JRN 340, 440 for journalism majors,
JRN 340, 423 for photojournalism majors.
Credits
3(3-0)
Prerequisites
JRN 340, JRN 440 for journalism majors, JRN 340, JRN 423 for photojournalism majors
Corequisites
None.
Applying various online journalism theory and skills, such as web design, audio and video production, and photography to publish a web magazine as a group. Prerequisite: JRN 202.
Credits
1-3(Spec)
Prerequisites
JRN 202
Corequisites
None.
Experience in online journalism under professional and faculty supervision. May be applied toward journalism major and minor only with permission of faculty advisor. Prerequisites: Junior standing; prior approval of internship director.
Credits
3(Spec)
Prerequisites
Junior standing; prior approval of internship director
Corequisites
None.
Creating and editing written materials for a variety of public relations purposes and a variety of media. Writing Intensive. Prerequisites: JRN 202; JRN 350 or 353.
Credits
3(3-0)
Prerequisites
JRN 202; JRN 350 or JRN 353
Corequisites
None.
A supervised, eight-week practicum for integrating social media into an organization's communications. This course is offered in an online format only. Prerequisites:
JRN 370 with a C or better. Written authorization (CMU approved forms) is required from the faculty advisor and on-site practicum supervisor prior to the start of the course.
Credits
3(3-0)
Prerequisites
JRN 370 with a C or betterWritten authorization (CMU approved forms) is required from the faculty advisor and on-site practicum supervisor prior to the start of the course
Corequisites
None.
Techniques used to interpret advertising strategies and create advertising concepts, copy, layout, and presentations in print, broadcast and digital media. Prerequisites:
JRN 302, 360, 361.
Credits
3(3-0)
Prerequisites
JRN 302, JRN 360, JRN 361
Corequisites
None.
Development of advertising plans. Choice of appeals, approaches, media, and creative strategies. Preparation, production and presentation of campaigns. Budget allocation, marketing research, assessment and evaluation. Prerequisites:
JRN 361;
JRN 365 or
MKT 315.
Credits
3(3-0)
Prerequisites
JRN 361; JRN 365 or MKT 315
Corequisites
None.
This course will explain, explore, demonstrate, and examine the research techniques and interpretive skills used in the field of marketing- communications. Prerequisite:
JRN 360.
Credits
3(3-0)
Prerequisites
JRN 360
Corequisites
None.
Appropriate title to be listed when offered.
Credits
1-6(Spec)
Prerequisites
None.
Corequisites
None.