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MKT 440 Sales Management

The organization, planning, operation and control of a field sales force from the perspective of the sales manager. Prerequisites: MKT 300 or 304; 56 semester hours completed; admission to Professional Business Studies or listed on signed major or minor. For students with a signed minor in Electronic Media Sales, BCA 265QR and 56 semester hours completed.

Credits

3(3-0)

Course Syllabus