MKT 460 Organizational Selling
Explores methodologies used by sales professionals to collaborate with the leadership of customer organizations in an effort to develop solutions that sustain/enhance their competitive advantage. This course may be offered in an online format. Prerequisites:
MKT 300 or 304 or
BCA 265QR;
MKT 340; 86 hours; admission to Professional Business Studies or listed on a signed major or minor.
Course Syllabus