University Communications
John Veilleux, Vice President & Chief Marketing Officer
West Hall; 989-774-3197
University Communications (UComm) promotes CMU to audiences throughout the state, region, and world.
Four units in University Communications provide strategic communication and marketing services for the entire university, including on campus, online and satellite centers nationwide:
- The communications team leads the university’s external and internal communications, including feature stories, news releases, media relations, photos and video, electronic news digests, executive communications, and social media.
- The integrated marketing team combines strategy and analysis to advance CMU’s brand and reputation through channels such as student recruitment materials, advertising, digital marketing, and the CMU websites.
- The design team produces and provides consultation on visually compelling products such as university publications, college and alumni magazines, graphics, admissions materials, and CMU signage.
- The digital strategy team is working to build the university’s new website and works with partners across campus to provide training and consultation on everything digital media, including website best practices, email marketing, mobile app development and more.