BCA 311WI Electronic Media Copywriting
Practice in pervasive short forms of audio and video writing: commercials, continuity, public service announcements, and campaign evolution. Writing Intensive. Prerequisite: BCA 211 with a grade of C or better; or signed Integrative Public Relations major with a minimum grade of C in
ENG 101,
ENG 103/193,
ELI 198, or
ENG 201.
Course Syllabus