MKT 560 International Marketing
Policies and practices employed in international business. Considers problems in international payments, trade and investment with special emphasis on integrating managerial dimensions with related economic principles. This course may be offered in an online format. Prerequisites: MKT 300 or MKT 301, Admission to the BSBA Degree or declared a major/minor with MKT 560 as a requirement/elective, 86 semester hours completed; or graduate standing.
Course Syllabus