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University Communications

Heather Smith, Interim Associate Vice President

West Hall; 989-774-3197

University Communications (UComm) promotes CMU to audiences throughout the state, region and world.

Three units in UComm provide strategic communications services for the entire university, including on campus, online and satellite centers nationwide:

• The communications team leads the university’s external and internal communications, including feature stories, news releases, photos and video, the university’s online news channel, electronic news digests, and official CMU social media channels.
• The integrated marketing team combines strategy and analysis to advance CMU’s brand and reputation through channels such as student recruitment materials, advertising, digital marketing and the CMU websites.
• The design team produces and provides consultation on visually compelling products such as university publications, college and alumni magazines, graphics, admissions materials, and CMU signage.